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Publication: TechTarget | Microscope
post date: February 14, 2025
Why the channel is vital in the AI leadership race
In Computer Weekly’s Microscope opinion piece, Silvia Lehnis tackles a critical question for the UK channel in 2025: as AI transforms industries and the government backs ambitious plans for national AI leadership, what role should channel partners play in turning strategy into real business impact? The article outlines how uneven readiness across organisations from data infrastructure gaps to talent shortages means that ambition alone won’t deliver outcomes without practical guidance and capability building.Silvia Lehnis, Consulting Director for Data & AI at UBDS Digital, argues that the channel is uniquely positioned to help organisations bridge the gap between AI potential and measurable value. She emphasises that success requires more than technical investment - it demands AI literacy, clear use cases and structured steps that help organisations adopt AI incrementally and responsibly. Silvia highlights that many businesses either don’t know where to begin or lack the skills and data governance needed to scale AI beyond pilots. By guiding clients through data management, practical use cases, and capability building, channel partners can help ensure AI investments deliver meaningful outcomes rather than isolated productivity gains.Read more about Silvia’s perspective and her views on how the channel can unlock AI leadership in the full article.
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